// PRIVACY & DATA PROTECTION · MELBE.BET · PHILIPPINES
melbe Privacy Policy
At melbe, protecting your personal information is something we take seriously — not just because the law requires it, but because you deserve to know exactly how your data is handled. This Privacy Policy explains what information we collect, why we collect it, how it is used, and what rights you have as a melbe player under Philippine law.
// YOUR PRIVACY, OUR COMMITMENT
What melbe's Privacy Policy Covers
Data Security & Encryption
melbe uses industry-standard SSL/TLS encryption to protect all data transmitted between your device and our servers. Your account credentials, payment details, and personal information are encrypted at rest and in transit at all times.
RA 10173 Compliance
melbe operates in full compliance with the Philippines' Data Privacy Act of 2012 (Republic Act 10173) and its Implementing Rules and Regulations. Your personal data is processed only for lawful, specified, and legitimate purposes.
Your Rights as a Data Subject
As a Filipino data subject, you have the right to access, correct, delete, and object to the processing of your personal data. melbe provides clear channels for exercising these rights through your account dashboard and our support team.
Payment Data Protection
melbe never stores your full GCash PIN, bank account passwords, or card CVV numbers. Payment processing is handled by certified payment service providers operating under Bangko Sentral ng Pilipinas (BSP) regulations.
No Unauthorized Sharing
melbe does not sell, rent, or trade your personal data to third-party marketers. Data is shared only with service providers essential to operating the platform, and only under strict confidentiality agreements aligned with RA 10173.
Cookie Transparency
melbe uses cookies and similar tracking technologies strictly to improve your gaming experience, maintain your login session, and analyze site performance. We do not use cookies to build third-party advertising profiles about you.
This Privacy Policy applies to all personal data collected and processed by melbe through the melbe.bet website and any associated mobile applications or platforms. By creating an account or continuing to use the melbe platform, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data as described herein.
§ 01 Who We Are
melbe is a PAGCOR-licensed online gaming platform operating at melbe.bet, designed and built specifically for Filipino players. We offer a wide range of online gaming entertainment including bingo, slots, live casino games, sports betting, sabong, and Callbreak — all accessible with a minimum deposit of ₱20 via GCash, PayMaya, and major Philippine banks.
For the purposes of the Philippines' Data Privacy Act of 2012 (Republic Act 10173), melbe acts as the Personal Information Controller (PIC) in respect of personal data collected through the melbe.bet platform. This means melbe determines the purposes and means by which your personal information is processed.
melbe operates under a license issued by the Philippine Amusement and Gaming Corporation (PAGCOR) and is subject to PAGCOR's regulatory oversight, including its data governance and anti-money laundering compliance requirements under Republic Act 9160 (Anti-Money Laundering Act) as amended by Republic Act 10927.
melbe has appointed a Data Privacy Officer (DPO) as required under RA 10173. You may contact the melbe DPO directly for privacy-related inquiries, complaints, and data subject rights requests at support@melbe.bet with the subject line "DPO — Privacy Request."
§ 02 Personal Data We Collect
melbe collects personal data that is necessary, adequate, and not excessive relative to the purposes for which it is collected, in accordance with the data minimization principle under RA 10173. The categories of personal data we collect include:
| Data Category | Specific Data Points | Purpose |
|---|---|---|
| Identity Data | Full legal name, date of birth, nationality, gender, government ID number and type | Account registration, KYC verification, age verification (21+), PAGCOR compliance |
| Contact Data | Mobile number, email address, residential address in the Philippines | Account communications, OTP delivery, withdrawal notifications, support |
| Financial Data | GCash number, PayMaya number, bank account name and number, deposit and withdrawal transaction records | Payment processing, fraud prevention, AMLA reporting, withdrawal verification |
| KYC Documents | Scanned or photographed government-issued ID, proof of address, selfie with ID | Identity verification, age verification, PAGCOR KYC compliance |
| Gaming Activity | Game history, bet amounts, win/loss records, session duration, wagering patterns | Game delivery, responsible gaming monitoring, bonus eligibility, dispute resolution |
| Technical Data | IP address, device type, browser type and version, operating system, unique device identifiers | Platform security, fraud detection, geographic compliance, session management |
| Usage Data | Pages visited, features used, click paths, time on site, error logs | Platform improvement, UX optimization, customer support diagnostics |
| Communications Data | Support chat transcripts, email correspondence, complaint records | Customer support, dispute resolution, quality assurance |
Under RA 10173, government-issued ID numbers (such as PhilSys ID, SSS/UMID, and passport numbers) and financial account details are classified as sensitive personal information requiring a higher standard of protection. melbe applies enhanced security controls to this category of data, including stricter access controls, encryption at rest, and limited staff access on a strict need-to-know basis.
§ 03 How We Collect Your Data
melbe collects personal data through the following channels:
3.1 Direct Collection
You provide personal data directly to melbe when you register a player account, complete KYC verification, make a deposit or withdrawal, contact customer support, participate in a promotion or survey, or update your account profile settings.
3.2 Automated Technical Collection
When you access the melbe platform, our servers and analytics systems automatically collect technical data including your IP address, device identifiers, browser information, and browsing behavior within melbe.bet. This is done through server logs, cookies, and similar tracking technologies as described in Section 7 of this Policy.
3.3 Third-Party Sources
In some circumstances, melbe may receive data about you from third parties, including:
- Payment service providers (GCash, PayMaya, BPI, BDO, Metrobank) confirming transaction completion and account ownership
- Identity verification service providers used in our KYC process
- PAGCOR's central exclusion register and player protection databases
- Fraud prevention and anti-money laundering screening services
- Game content providers who supply analytics data relating to game performance
§ 04 Legal Basis for Processing
melbe processes your personal data on the following legal bases under RA 10173 and applicable PAGCOR regulations:
- Contractual Necessity: Processing is required to perform our contract with you — i.e., to provide the melbe gaming platform services, process your deposits and withdrawals, and maintain your player account.
- Legal Obligation: Processing is required to comply with Philippine law, including PAGCOR licensing requirements, the Anti-Money Laundering Act (RA 9160 as amended), and the Data Privacy Act (RA 10173).
- Legitimate Interests: Processing is necessary for melbe's legitimate business interests, including fraud prevention, platform security, responsible gaming enforcement, and improvement of our services, provided these interests are not overridden by your rights.
- Consent: For specific processing activities such as marketing communications and optional analytics cookies, melbe relies on your freely given, informed, and specific consent, which you may withdraw at any time.
§ 05 How We Use Your Personal Data
melbe uses the personal data we collect for the following purposes, consistent with the legal bases described in Section 4:
- To create, verify, maintain, and administer your melbe player account
- To process your deposits and withdrawals via GCash, PayMaya, BPI, BDO, Metrobank, and other supported Philippine payment methods
- To verify your identity and age (21+) in compliance with PAGCOR's KYC requirements
- To detect, investigate, and prevent fraud, money laundering, and unauthorized access to the platform
- To monitor gaming activity for responsible gaming purposes, including identifying patterns associated with problem gambling and applying self-exclusion requests
- To provide customer support and resolve disputes, complaints, and technical issues
- To communicate with you regarding your account, transactions, security alerts, and platform updates
- To send promotional communications about melbe bonuses and offers, subject to your marketing preferences and consent
- To comply with PAGCOR reporting obligations and legal requirements under Philippine law
- To analyze platform usage patterns and improve the user experience on melbe.bet
- To enforce our Terms and Conditions and protect the rights, property, and safety of melbe and its players
If you do not wish to receive promotional emails or SMS notifications from melbe, you can opt out at any time by updating your communication preferences in your account dashboard, or by contacting support at support@melbe.bet. Opting out of marketing does not affect transactional communications such as deposit confirmations, withdrawal notifications, and security alerts — these are sent as part of our service contract with you.
§ 06 Data Sharing and Disclosure
melbe does not sell, rent, or trade your personal data. We share your personal data only in the following limited circumstances:
6.1 Service Providers
melbe engages third-party service providers who process personal data on our behalf under strict data processing agreements. These providers are permitted to use your data only for the specific services they provide to melbe and are prohibited from using it for their own commercial purposes. Categories of service providers include:
- Payment processing partners (GCash/Globe, PayMaya/Voyager, major Philippine banks)
- KYC and identity verification technology providers
- Cloud hosting and server infrastructure providers
- Customer support platform providers
- Fraud detection and anti-money laundering screening services
- Game content and RNG certification providers
6.2 Regulatory Disclosure
melbe is required by Philippine law and PAGCOR regulations to disclose certain personal and financial data to authorized government bodies, including PAGCOR, the Anti-Money Laundering Council (AMLC), and the National Privacy Commission (NPC), when lawfully requested or when mandatory reporting thresholds are triggered under RA 9160.
6.3 Legal Requirements and Safety
melbe may disclose personal data where required by a valid court order, subpoena, or lawful request from Philippine law enforcement authorities, or where disclosure is necessary to protect the safety of our players, staff, or the public.
6.4 Business Transfers
In the event of a merger, acquisition, or sale of all or substantially all of melbe's assets, your personal data may be transferred to the successor entity as part of that transaction. melbe will notify affected players and ensure that the successor entity is bound by privacy obligations no less protective than those in this Policy.
§ 07 Cookies and Tracking Technologies
melbe uses cookies and similar technologies (including local storage, session tokens, and analytics pixels) on melbe.bet. These technologies help us deliver a secure, personalized gaming experience and analyze how the platform is used.
7.1 Types of Cookies We Use
- Strictly Necessary Cookies: Essential for the platform to function — these enable your login session, maintain your account state, and process transactions securely. These cannot be disabled without breaking core platform functionality.
- Performance and Analytics Cookies: Help us understand how players use melbe.bet — which pages are visited most, where errors occur, and how players navigate between games. This data is aggregated and anonymized.
- Functionality Cookies: Remember your language preferences, display settings, and gaming preferences to personalize your experience on subsequent visits.
- Security Cookies: Used for fraud detection, bot prevention, and to verify that interactions with the platform are coming from legitimate human users.
melbe does not use third-party advertising cookies or allow external ad networks to place tracking cookies on melbe.bet. You can manage your cookie preferences through your browser settings, though disabling strictly necessary cookies will affect platform functionality.
§ 08 Data Retention
melbe retains personal data only for as long as necessary to fulfill the purposes for which it was collected, as required by Philippine law, or as needed to resolve disputes and enforce our agreements. Our general retention periods are as follows:
| Data Category | Retention Period | Basis |
|---|---|---|
| Account & Identity Data | Duration of account + 5 years after closure | PAGCOR licensing requirements, AMLA compliance |
| KYC Documents | Duration of account + 5 years after closure | RA 9160 (AMLA) mandatory record-keeping |
| Financial Transaction Records | 5 years from transaction date | RA 9160 (AMLA), PAGCOR audit requirements |
| Gaming Activity Logs | 3 years from the date of the gaming session | Dispute resolution, responsible gaming monitoring |
| Support Communications | 3 years from the date of the communication | Complaint resolution, quality assurance |
| Technical & Log Data | 12 months from collection | Security monitoring, fraud investigation |
| Marketing Preferences | Until consent is withdrawn or account is closed | Consent-based processing |
After the applicable retention period expires, personal data is securely deleted or anonymized so that it can no longer be associated with an identifiable individual. Anonymized data may be retained indefinitely for aggregate statistical analysis.
§ 09 Data Security
melbe implements technical and organizational security measures designed to protect your personal data against unauthorized access, disclosure, alteration, loss, or destruction. Our security framework includes:
- 256-bit SSL/TLS encryption for all data transmitted between your device and melbe's servers
- AES-256 encryption for personal data stored in our databases, particularly sensitive personal information such as government ID details
- Multi-factor authentication (MFA) enforced for all melbe staff accessing production systems containing personal data
- Role-based access controls ensuring that staff can only access personal data that is strictly necessary for their job function
- Regular penetration testing and vulnerability assessments conducted by independent security professionals
- Intrusion detection and monitoring systems operating 24/7 across melbe's infrastructure
- Secure data disposal procedures ensuring that physical and digital media containing personal data are destroyed in a manner that prevents recovery
In the event of a personal data breach that is likely to result in serious harm to affected individuals, melbe will notify the National Privacy Commission (NPC) within 72 hours of becoming aware of the breach, and will notify affected players without undue delay, in accordance with the NPC's Circular on Personal Data Breach Management. Notification will be sent to your registered email address and, where appropriate, via SMS to your registered mobile number.
§ 10 Your Rights as a Data Subject
Under the Philippines' Data Privacy Act of 2012 (RA 10173), you have the following rights with respect to your personal data held by melbe. These rights may be exercised by contacting the melbe Data Privacy Officer at support@melbe.bet:
10.1 Right to Be Informed
You have the right to be informed whether melbe holds personal data about you, the source of that data, how it is being used, and with whom it has been shared. This Privacy Policy serves as our primary disclosure document fulfilling this right.
10.2 Right to Access
You may request a copy of the personal data melbe holds about you, including a description of the categories of data, the purposes for which it is processed, and the recipients to whom it has been disclosed. Access requests will be fulfilled within 15 business days of receipt.
10.3 Right to Correction
If any personal data melbe holds about you is inaccurate, incomplete, or outdated, you have the right to request its correction. Many basic account details can be updated directly through your melbe account settings. For changes to identity data, KYC documents may be required to support the correction.
10.4 Right to Erasure ("Right to be Forgotten")
You may request that melbe delete your personal data where it is no longer necessary for the purposes for which it was collected, where you have withdrawn consent (for consent-based processing), or where processing is unlawful. Please note that erasure requests are subject to melbe's legal obligations under RA 9160 (AMLA) and PAGCOR regulations, which require us to retain certain records for defined periods regardless of erasure requests.
10.5 Right to Object
You may object to the processing of your personal data for direct marketing purposes at any time, with immediate effect. You may also object to processing based on melbe's legitimate interests, in which case melbe will assess whether its interests override your objection.
10.6 Right to Data Portability
Where technically feasible and where processing is based on your consent or contractual necessity, you have the right to receive a copy of the personal data you provided to melbe in a structured, commonly used, machine-readable format.
10.7 Right to Lodge a Complaint
If you believe melbe has violated your rights under RA 10173, you have the right to file a complaint with the National Privacy Commission (NPC) of the Philippines. We encourage you to first raise the concern with our DPO so that we have the opportunity to address it directly.
To exercise any of the rights listed above, send a written request to the melbe Data Privacy Officer at support@melbe.bet with the subject line "Data Subject Rights Request — [Your Request Type]." Please include your full name, registered email address, and a description of your request. melbe will verify your identity before processing the request and will respond within 15 business days.
§ 11 Minors and Age Restriction
The melbe platform is strictly intended for adults aged 21 years and above, in accordance with Philippine gambling laws and PAGCOR regulations. melbe does not knowingly collect personal data from persons under the age of 21.
All account registrations require submission of a valid government-issued Philippine ID confirming that the applicant is at least 21 years old before full account activation is granted. Age verification is a mandatory component of melbe's KYC process and cannot be waived under any circumstances.
If melbe becomes aware that personal data has been inadvertently collected from a person under the age of 21, that data will be deleted immediately, the account will be permanently closed, and any associated balances will be handled in accordance with PAGCOR's underage gambling protocols. Parents and guardians who suspect a minor has registered on melbe are urged to contact support at support@melbe.bet immediately.
Allowing a person under 21 years of age to gamble is a criminal offense under Philippine law. melbe's strict age verification protocols are in place to protect minors and ensure full regulatory compliance. If you are under 21, you must not attempt to register for or use the melbe platform.
§ 12 Cross-Border Data Transfers
The melbe platform primarily stores and processes personal data within the Republic of the Philippines. However, some of melbe's third-party service providers — including cloud infrastructure providers, game software suppliers, and fraud prevention services — may be located outside the Philippines.
Where personal data is transferred outside the Philippines, melbe ensures that such transfers are subject to adequate data protection safeguards, including:
- Data processing agreements that incorporate the NPC's standard contractual clauses or equivalent protections
- Transfers only to countries or organizations that have been assessed as providing an adequate level of data protection
- Implementation of technical and organizational security measures by the receiving party consistent with RA 10173 standards
By using the melbe platform and accepting this Privacy Policy, you acknowledge and consent to cross-border transfers of your personal data where necessary and subject to the safeguards described above.
§ 13 Changes to This Privacy Policy
melbe may update or revise this Privacy Policy from time to time to reflect changes in our data processing practices, amendments to Philippine data protection law, new PAGCOR regulations, or improvements to our platform. All changes will be published on this page at melbe.bet/privacy-policy with a revised effective date at the top of the document.
For material changes that significantly affect how your personal data is used, melbe will provide advance notice to registered players via email to your registered address, or through a prominent notice displayed upon login, at least 14 days before the changes take effect. For non-material changes such as typographical corrections or editorial clarifications, no advance notice will be provided, though the page will always reflect the most current version.
Your continued use of the melbe platform after the effective date of any revised Privacy Policy constitutes your acknowledgment of and agreement to the changes. If you do not agree to a material change, you may close your account by contacting our support team before the change takes effect.
§ 14 Contact and Data Privacy Officer
For all privacy-related inquiries, data subject rights requests, complaints, or concerns regarding melbe's handling of your personal data, please contact our Data Privacy Officer using the details below:
| Contact Detail | Information |
|---|---|
| Data Privacy Officer | melbe Data Privacy Officer |
| Platform | melbe.bet — PAGCOR-Licensed Online Gaming |
| support@melbe.bet | |
| Subject Line | DPO — Privacy Request |
| Response Time | Within 15 business days of receipt of a verified request |
| Operating Hours | 24/7 support available; DPO responses within standard business days |
| Regulator | National Privacy Commission (NPC) of the Philippines — privacy.gov.ph |
If you are not satisfied with melbe's response to your privacy concern, you have the right to escalate your complaint to the National Privacy Commission (NPC) of the Philippines, which is the independent government authority responsible for enforcing RA 10173. Information about filing a complaint with the NPC is available through Philippine government channels.
This Privacy Policy was last reviewed and approved by the melbe Data Privacy Officer on January 1, 2026, and is effective as of the same date. It supersedes all previous versions of melbe's Privacy Policy. melbe is committed to continuous improvement of its data protection practices in line with evolving Philippine law and international best practices.
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